OUR EVENTS

Check in, ignite a spark, and let the drama unfold by the light of your HBO Original The White Lotus x NEST New York Cucumber & White Sage candle.

We partnered with Balsam Hill, the leading provider of premium artificial Christmas trees, to scent their Macy’s Thanksgiving Day Parade float with our iconic Holiday fragrance. Come experience the first-ever scented float in the parade's history.

We teamed up with The Fifth Avenue Association for the second year in a row to scent Fifth Avenue from 47th Street to 59th street. 

Come stroll this world-famous stretch of New York City lined with elaborate window displays, dazzling lights, and incredible holiday shops, all while the aroma of Holiday fills the air.  

The festivities continue nearby at Bergdorf Goodman where you can shop Holiday to bring the beloved scent from the streets into your home. 

Come visit us at the Grove where we’ll be scenting the grand Christmas tree and surrounding park area of this famous shopping, dining, and lifestyle destination.  

The Grove’s 23rd Annual Tree Lighting Celebration will kick off the festivities on November 25th, and our Holiday fragrance will remain in the air through December 27th. 

Be sure to stop by Nordstrom, just steps from the tree, for an exclusive pop-up experience, where you can explore NEST’s complete collection to bring the magic of the season home. 

Our first ever pop-up let New Yorkers experience our #1 citrus scent like never before. 

Last year marked our first-ever collaboration with the Fifth Avenue Association during the festive season. Here’s a look at how we brought the magic of our Holiday fragrance to this world-famous stretch of New York City.